Services Work About Blog Contact Book a Call

Field notes.

How buyers actually find brands on Google and inside AI models. What is changing, what still works, and the playbooks we use with clients.

Posts50
Best SEO Agency for Wellness Brands: 9 Worth Hiring in 2026 (With the Proof)
Industry

Best SEO Agency for Wellness Brands: 9 Worth Hiring in 2026 (With the Proof)

June 9, 202619 min read
The Striking Distance Trap: Why Most Position 8 Pages Should Be Rebuilt, Not Optimised
SEO

The Striking Distance Trap: Why Most Position 8 Pages Should Be Rebuilt, Not Optimised

June 9, 20269 min read
How to Do a DIY SEO Audit for Your Small Business Website in 2026
SEO

How to Do a DIY SEO Audit for Your Small Business Website in 2026

June 7, 202611 min read
Adobe Says SEO in 2026 Is Being Reshaped by AI. Here's What They Got Right and What They Missed.
AI Search

Adobe Says SEO in 2026 Is Being Reshaped by AI. Here's What They Got Right and What They Missed.

June 5, 20267 min read
AI Citations Are the New Word of Mouth
AI Search

AI Citations Are the New Word of Mouth

June 5, 20266 min read
The Ban That Saved a Client's Site: Why Video Backgrounds Were Killing AetherHaus
SEO

The Ban That Saved a Client's Site: Why Video Backgrounds Were Killing AetherHaus

June 3, 20267 min read
How to Use Schema Markup to Get Featured in AI Search Results
AI Search

How to Use Schema Markup to Get Featured in AI Search Results

June 1, 202611 min read
Best GEO Agencies in 2026: Ranked on Documented AI Citations
GEO

Best GEO Agencies in 2026: Ranked on Documented AI Citations

May 31, 202614 min read
eMarketer's GEO and AEO FAQ Lands in 2026, and It Confirms What We've Been Saying for 2 Years
AI Search

eMarketer's GEO and AEO FAQ Lands in 2026, and It Confirms What We've Been Saying for 2 Years

May 31, 20267 min read
The Depth Map Comes Before the Outline: Why I Won't Let a Writer Start Until We've Done This
SEO

The Depth Map Comes Before the Outline: Why I Won't Let a Writer Start Until We've Done This

May 29, 20269 min read
How to Get Your SaaS Recommended When Buyers Ask AI for Software
AI Search

How to Get Your SaaS Recommended When Buyers Ask AI for Software

May 29, 20265 min read
SaaS SEO vs Traditional SEO: 5 Differences That Change the Playbook
SEO

SaaS SEO vs Traditional SEO: 5 Differences That Change the Playbook

May 29, 20265 min read
How to Build SEO-Friendly URLs That Rank and Get Clicked
SEO

How to Build SEO-Friendly URLs That Rank and Get Clicked

May 27, 202610 min read
Best AI SEO Agencies in San Francisco 2026: Ranked & Verified
AI Search

Best AI SEO Agencies in San Francisco 2026: Ranked & Verified

May 25, 202627 min read
Digiday Says Marketers Are Finally Taking GEO Seriously. Here's What They're Still Getting Wrong.
AI Search

Digiday Says Marketers Are Finally Taking GEO Seriously. Here's What They're Still Getting Wrong.

May 25, 20266 min read
The View-Source Test: Why Lovable, Bolt, and v0 Sites Don't Get Indexed
SEO

The View-Source Test: Why Lovable, Bolt, and v0 Sites Don't Get Indexed

May 21, 202612 min read
Brand Citations in ChatGPT: What They Are and How to Read Them
AI Search

Brand Citations in ChatGPT: What They Are and How to Read Them

May 18, 202611 min read
Generative Engine Optimization Framework: The 3 Layers
AI Search

Generative Engine Optimization Framework: The 3 Layers

May 18, 202614 min read
University of Toronto's AI Search Paper, Broken Down
AI Search

University of Toronto's AI Search Paper, Broken Down

May 18, 20269 min read
What Is Generative Engine Optimization? An Honest Definition
AI Search

What Is Generative Engine Optimization? An Honest Definition

May 18, 202610 min read
Best AI SEO Agencies in 2026: Who Can Actually Show You the Citations
GEO

Best AI SEO Agencies in 2026: Who Can Actually Show You the Citations

May 17, 202626 min read
Best SaaS SEO Agencies in 2026: Ranked by What SaaS Founders Actually Need
SEO

Best SaaS SEO Agencies in 2026: Ranked by What SaaS Founders Actually Need

May 17, 202628 min read
Best SEO Agencies in New York City for 2026: Data-Backed Ranking and Methodology
Industry

Best SEO Agencies in New York City for 2026: Data-Backed Ranking and Methodology

May 17, 202632 min read
How to Get Your Business Cited by ChatGPT and Other AI Search Tools
AI Search

How to Get Your Business Cited by ChatGPT and Other AI Search Tools

May 17, 202611 min read
DemandSage Just Published a 13-Tool AI Visibility Roundup, and the Tools Are Not the Story
AI Search

DemandSage Just Published a 13-Tool AI Visibility Roundup, and the Tools Are Not the Story

May 15, 20267 min read
Title Tag SEO: How to Write Title Tags That Get Clicked in 2026
SEO

Title Tag SEO: How to Write Title Tags That Get Clicked in 2026

May 11, 202611 min read
The 2026 AI Search Visibility Report Drops, and the Findings Match What We've Been Telling Clients All Year
AI Search

The 2026 AI Search Visibility Report Drops, and the Findings Match What We've Been Telling Clients All Year

May 9, 20267 min read
Best SEO Agencies for Real Estate Developers in Saudi Arabia for 2026: Data-Backed Ranking and Methodology
Industry

Best SEO Agencies for Real Estate Developers in Saudi Arabia for 2026: Data-Backed Ranking and Methodology

May 9, 202615 min read
The Ahrefs Curve Nobody Wants to Show You: Why WashTech Was Flat for 9 Months Before 5x Revenue
SEO

The Ahrefs Curve Nobody Wants to Show You: Why WashTech Was Flat for 9 Months Before 5x Revenue

May 7, 20268 min read
Why your AI-generated blog doesn't rank.
POV

Why your AI-generated blog doesn't rank.

May 6, 20265 min read
Best GEO Agencies in Riyadh for 2026: Data-Backed Ranking and Methodology
Industry

Best GEO Agencies in Riyadh for 2026: Data-Backed Ranking and Methodology

May 5, 202628 min read
How to Optimise Your Google Business Profile for Local SEO in 2026
Local

How to Optimise Your Google Business Profile for Local SEO in 2026

May 5, 202611 min read
Another 'Best SEO Agencies' Listicle Drops, and the Pattern Is Getting Harder to Ignore
Industry

Another 'Best SEO Agencies' Listicle Drops, and the Pattern Is Getting Harder to Ignore

May 4, 20266 min read
What 'Best SEO Agency' Listicles Actually Tell You (And What They Don't)
Industry

What 'Best SEO Agency' Listicles Actually Tell You (And What They Don't)

May 4, 20266 min read
Why I Build a New Page Instead of Optimising the One That's Already Ranking
SEO

Why I Build a New Page Instead of Optimising the One That's Already Ranking

May 4, 20268 min read
Why Your Google Reviews Are an SEO Asset
Local

Why Your Google Reviews Are an SEO Asset

May 4, 20268 min read
How to Fix a Page That Won't Get Indexed by Google
SEO

How to Fix a Page That Won't Get Indexed by Google

May 4, 202611 min read
The Cannibalization Problem Most Agencies Create On Purpose
SEO

The Cannibalization Problem Most Agencies Create On Purpose

May 4, 20268 min read
The Two-Week Revenue Spike: Why Local Intent Beats Search Volume Every Time
Local

The Two-Week Revenue Spike: Why Local Intent Beats Search Volume Every Time

May 4, 20268 min read
What Is Striking Distance in SEO? A Practical Guide for Local Businesses
SEO

What Is Striking Distance in SEO? A Practical Guide for Local Businesses

May 4, 202611 min read
SEO for Law Firms: The Complete Guide to Ranking on Google and AI Search in 2026
Industry

SEO for Law Firms: The Complete Guide to Ranking on Google and AI Search in 2026

April 11, 202634 min read
How to Optimize Your Google Business Profile: The Complete 2026 Guide
Local

How to Optimize Your Google Business Profile: The Complete 2026 Guide

April 5, 202618 min read
Social Media SEO: Tips for Social Search and AI Discovery in 2026
SEO

Social Media SEO: Tips for Social Search and AI Discovery in 2026

February 22, 202621 min read
SEO for Hotels in 2026: Everything You Need to Know to Increase Visibility and Revenue
Industry

SEO for Hotels in 2026: Everything You Need to Know to Increase Visibility and Revenue

January 30, 202622 min read
How to Optimize Content for AI Search Engines: Step-by-Step, a 2026 Guide (Canadian Edition)
AI Search

How to Optimize Content for AI Search Engines: Step-by-Step, a 2026 Guide (Canadian Edition)

January 28, 20266 min read
How to See What ChatGPT Actually Searches (Not What It Tells You)
AI Search

How to See What ChatGPT Actually Searches (Not What It Tells You)

January 28, 202622 min read
SEO Still Matters in 2026: Why AI Search Requires Stronger Fundamentals, Not Fewer
SEO

SEO Still Matters in 2026: Why AI Search Requires Stronger Fundamentals, Not Fewer

January 28, 202615 min read
How to Find AI Search Queries in Google Search Console
AI Search

How to Find AI Search Queries in Google Search Console

January 20, 20265 min read
Top 10 AI SEO Agencies in 2026: Data-Driven Ranking & Comprehensive Methodology
AI Search

Top 10 AI SEO Agencies in 2026: Data-Driven Ranking & Comprehensive Methodology

January 5, 202614 min read
Reverse Engineering AI Search: How to Decode and Dominate the Algorithm in 2025
AI Search

Reverse Engineering AI Search: How to Decode and Dominate the Algorithm in 2025

September 29, 202523 min read
No notes match those filters yet.
— Reach out anytime

Want this kind of work for your brand?

Book a Free Call