The 66th started with a discovery. Every founder knows the catch-22: investors want traction, but you need funding to get traction. While bootstrapping one of his startups, Liam learned that SEO could deliver sustainable growth that ended up being one of the variables which helped secure their seed round.

We've ran hundreds if not thousands of expirements to see what works. We're fueled by results like our client Maple Maple Terroir that over doubled their revneue and grew their organic traffic by 1500% in 6 months. They are a small business owner and is killing it! This is why we do what we do.

We believe in radical transparency. Clients get full access to their Notion project management board and get weekly email updates. Sometimes we send too many updates, but we'd rather over-communicate than leave you guessing. We believe growth should compound, not disappear when campaigns end. Building systems beats buying traffic every time. We believe in teaching while we work. No black boxes or "secret sauce." You'll understand exactly what we're doing and why it works. We believe good businesses deserve to be found. The best product should win, not just whoever has the biggest ad budget. We are with you for the long run; if you succeed, we succeed.


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We bring rare technical depth to digital marketing. Between us, we've built 4 startups that have scaled to users across 67 countries; led and scaled products at Amazon and Microsoft to millions of users; and applied advanced analytics at RBC Capital Markets. We've been validated by top accelerators like Creative Destruction Lab and built real AI systems from the ground up. With hands-on experience in machine learning, web development, SEO, natural language processing, enterprise analytics, and more.